WHAT: DIRECTV, Inc. (NYSE:DTV), provider of the nation's leading satellite television service, is adding WZPA-33, Azteca America, to the Philadelphia, Pa. local broadcast channel lineup tomorrow. With the launch of Philadelphia, DIRECTV will offer Azteca America in 26 markets, throughout the U.S., representing more than 73 percent of U.S. Hispanic TV households. DIRECTV is the only satellite provider to offer WZPA in the Philadelphia market.
DIRECTV customers in Philadelphia who subscribe to the local channel package can now see all of Azteca America's Spanish- language programming, including Mexican professional first division soccer, Ventaneando with Pati Chapoy, movies, newscasts from the United States and Mexico, popular novelas and a full schedule of entertainment programming. TV Azteca is the second-largest producer of Spanish-language programming in the world, and will continue to provide WZPA- 33 with the best in sports programming, reality shows, novelas, movies, news and music as well as returning hits.
WZPA is being added to the DIRECTV local channel lineup at no additional charge. For access to the channel, consumers can subscribe to the DIRECTV MAS(TM) Spanish-language programming service with its starting package BASICO(TM) for $29.99/month, or the English-language packages starting with DIRECTV CHOICE(TM) for $39.99/month.
WHEN: Beginning Wednesday, July 18
WHERE: DIRECTV(R) Channel 33
DIRECTV MAS(TM) offers the most entertaining packages with the widest array of Spanish- and English-language programming available, all with satellite quality image and sound. The service provides access to more than 40 Spanish-language channels(a) including sports, movies, music, news and educational networks and 250 English-language channels of DIRECTV(R) programming, featuring the largest selection of pay per view choices and sports programming available. For pricing please visit DIRECTVmas.com.
(a)Includes English-Language broadcast channels with alternate Spanish audio.
CONTACT: DIRECTV, Inc.
Robert Mercer, (310) 964-4683
SOURCE: DIRECTV, Inc.