DIRECTV HD DVR ‘Checks In' to Hotels Nationwide
Pause, Rewind and Record Live TV Shows from More Than 100 HD
Channels with DIRECTV's DVR — Now Available as Part of the DIRECTV
Residential Experience for Hotels
EL SEGUNDO, Calif.--(BUSINESS WIRE)--
Pausing, rewinding or recording live TV programming may become as
routine as raiding the mini-bar for guests who stay in hotels that offer
DIRECTV's Residential Experience service, which recently won first
runner-up award for ‘Most Innovative Hospitality' at Hotel Technology
Next Generation's (HTNG) 8th annual North American conference
in Chicago.
DIRECTV is now offering HD DVRs as part of its Residential Experience
service for the lodging industry, designed to offer guests a home away
from home video experience. As hotel guests unwind after a busy day,
they'll also be able to rewind, pause and record live DIRECTV
programming — not missing a moment of their favorite show or game
broadcast when room service arrives or the phone rings.
The DVR feature is part of the second phase of DIRECTV's initiative to
completely transform the TV viewing experience in hotels, turning guest
rooms into living rooms with a full residential channel line-up of over
100 HD channels controlled with an anti-microbial remote and easy-to-use
interactive programming guide.
In addition to DVR functionality, the DIRECTV Residential Experience for
Hotels will now also support local content insertion - hotels can
customize the in-room television experience with the ability to insert
up to 50 of their own content channels seamlessly integrated into the
channel guide; and an enhanced HD programming guide — the same one
guests see at home - that is faster, smarter, easier-to-use and can also
be co-branded with the hotel.
"DIRECTV's Residential Experience for Hotels provides the best and most
convenient entertainment for business travelers and hotel guests today,"
said Oswin Eleonora, senior vice president, Emerging Markets. "Offering
DVR functionality in rooms is just one more way hotels can provide their
guests with a true 'home away from home' experience while they travel,
which in turn will create a more loyal customer base that will to help
to increase revenue for lodging institutions across the country."
The DIRECTV Residential Experience for Hotels is currently in 110
properties across the country. The service delivers programming to
compact, easily hidden set-top boxes in each hotel room so that guests
can enjoy the same great DIRECTV experience they get at home.
"Our guests tell us that they want a TV experience similar to or better
than what they have at home," said Josh Weiss, vice president, brand and
guest technology, Hilton Worldwide. "As we couple the DIRECTV
Residential Experience, which includes more than 100 HD channels and a
user-friendly programming guide, with HDTVs now deployed across our
portfolio, we continue to build an in-room experience that delights our
guests."
DIRECTV's service for lodging and institutions provides access to
state-of-the-art technology, superior service and unmatched programming
to rooms in hotels, motels, hospitals, dormitories and senior living
establishments through a selection of programming packages or on an a la
carte basis. DIRECTV offers a single-dish solution, which enables
properties to install one dish per rooftop, and if a property is already
wired for video distribution, installation is that much easier. For more
information on DIRECTV for hotels of other businesses, please visit
directv.com/business.
About DIRECTV:
DIRECTV (NASDAQ: DTV) is one of the world's leading providers of
digital television entertainment services delivering a premium video
experience through state-of-the-art technology, unmatched programming
and industry leading customer service to 32 million customers in the
U.S. and Latin America. In the U.S., DIRECTV offers its 19.9 million
customers access to more than 170 HD channels and Dolby-Digital® 5.1
theater-quality sound, access to exclusive sports programming such as
NFL SUNDAY TICKET™, Emmy- award winning technology and higher customer
satisfaction than the leading cable companies for 11 years running.
DIRECTV Latin America, through its subsidiaries and affiliated companies
in Brazil, Mexico, Argentina, Venezuela, Colombia, and other Latin
American countries, leads the pay-TV category in technology, programming
and service, delivering an unrivaled digital television experience to 12
million customers. DIRECTV sports and entertainment properties include
three Regional Sports Networks (Northwest, Rocky Mountain and
Pittsburgh) as well as a 60 percent interest in Game Show Network. For
the most up-to-date information on DIRECTV, please visit www.directv.com.
DIRECTV
Jade Ekstedt, 310-964-3429
jlekstedt@directv.com
Source: DIRECTV
News Provided by Acquire Media
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